The best brands are built with love in mind. And obviously, Tesla is feeling plenty of love. However Tesla doesn't just make awesome cars, they also deliver an exceptional ownership experience which includes (but not limited to) access to it's supercharger network, no hassle service centers, no pressure sales process, software updates with easter eggs, invites to Tesla's awesome events, just to name a few.

Speaking of easter eggs, I propose that Elon Musk and Tesla add a 'Cybertruck' mode to current Tesla vehicles. This should include (amongst other things), the ability to transform the GUI representation of your Tesla (and other vehicles within proximity) on the dashboard and center touch screen into a Cybertruck. Also adding a suspension and ride haptics setting that simulates or mimics the ride and handling of a Cybertruck wouldn't hurt.

The Cybertruck is currently the hottest and most talked about car either in existence or soon to be in existence, as is evidenced by the over 200,000 pre-orders so far. It is also arguably Tesla's coolest asset currently and Tesla will behoove itself not to extend that coolness to it's current lineup as soon as possible before the excitement wares off. As Cybertrucks are not going to be available for purchase until 2021, the next best thing is to allow current Tesla owners to play make-belief with their current Tesla models by way of a digital transformation/representation of their current Teslas vehicles into Cybertrucks within their dashboards and center touch screens.

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