Toyota has a long history of providing safe, reliable and highly sought after vehicles for the North American market. While Toyota has consistently provided a large cross section of vehicles to appeal to a wide variety of personal tastes and budgets, it’s neglected to bring an economical station wagon to the North American market since the discontinuation of year Toyota Matrix (2003 - 2014). Toyota has a fantastic and economical station wagon in the European market called the Toyota Corolla Touring Sports. North Americans deserve to have access to this wonderful small wagon. North Americans want a small, reliable and economical vehicle that is is also practical and versatile. While some North Americans purchase SUV and CUV because they want a larger vehicle, there is a large segment of the population that would prefer a smaller vehicle (students, single people, young families, empty nesters and people who just don’t want to climb in to and out of a big and tall SUV/CUV). 

Toyota - please bring the Toyota Corolla Touring Sports to North America. We need a this vehicle in our market. Not only does it check off all the boxes for most consumers in this market, it’s also a very stylish vehicle to boot!!!